Meet Andrew
Andrew is a social media marketer and content creator with over 17 years of experience working with some of the biggest brands in action sports, fashion retail, art, and entertainment. Andrew has experience managing high-profile athletes, celebrities, and influencers and specializes in organically building engaged followings for brands across various industries and most major social media platforms.
Career Highlights
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Dew Tour
Organically grew Dew Tour’s TikTok to 115K followers with almost two million combined video likes in less than five months through a robust content plan incorporating exclusive TikTok content from various influencers and Dew Tour’s professional athletes.
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SKF Bearings
Led the launch of the company's Instagram account, increasing followers from zero to 25K within six months. Additionally, Andrew spearheaded the international growth strategy, generating diverse content and integrating pro skaters for target audiences.
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Maria Shriver
Built and led Maria’s organic YouTube strategy, boosting her subscribers from 19K to 69K in under one year and topping engagement goals. Andrew also integrated YouTube Shorts to attract a younger audience, leveraging personal storytelling and modern editing techniques to enhance channel growth.
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Tillys
Created efficient organic and paid social media content strategies that led to Tillys’ social media presence increasing by 700,000 combined followers across Instagram, Facebook, YouTube and Snapchat. Andrew also created a paid social media brand co-op program that helped secure over $500K USD per year from top brand partners. Additionally, Andrew fostered partnerships and secured $2.5M USD in events budgets from Warner Bros., Goldenvoice, Paramount Pictures, Nike, Adidas, Levi’s, Dickies, The North Face, Vans, Ray-Ban, and other brands.
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Ignite
Created and managed Ignite CBD’s Instagram, which organically grew to a combined total of 100,000 followers in less than four months. Additionally, Andrew helped oversee and coordinate Instagram and YouTube campaigns with over 80 large influencers.
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NHS, Inc.
Created and managed all organic and paid social media campaigns for eight of NHS’s in-house brands, which increased the combined total social media following by 1.5 million followers in less than two years. Andrew also managed organic and paid campaigns with large brand partners, like Star Wars and Marvel Comics, which led to a 45% increase in online sales.
Testimonials
Kaspar van Lierop, Founder KVL Connect - Sports Marketing
"Andrew is incredible to work with. Beyond the ever positive attitude, I would most recommend him for being proactive, self-sufficient, communicative and always thinking 1-2 steps ahead. He is an expert in his field, he clearly knows what he is doing and he enjoys it a lot. No egos or complications, just solution driven and the results are there. I highly recommend."
Daniel Werme, Sales Manager - SKF Group
"Andrew is by far the best social media professional I’ve worked with over the years. The competence he possesses across different channels, his passion, pride and positiveness about his work and the brands he works with is unmatched. I would recommend Andrew to anyone who is looking to step up their social media presence with great results."
Justin Johnson, Creator and Content Partnerships - Facebook
"I worked with Andrew when he was a Social Media Manager for Tillys. Andrew has always been a forward-thinker and class act in all my interactions with him. His approach to social media is calculated and strategic. Any organization that has the opportunity to collaborate with Andrew will be in good hands. I look forward to seeing Andrew's continued success in making a difference across industries through his expertise in social media."
Mitch Holder, VP, Marketing & Growth - EQL
"I worked with Andrew at VaynerMedia in San Francisco, and it was awesome. Andrew has so much passion for social, and was always challenging himself to learn more and be on the edge of what's happening. Andrew is a natural people-person, and he's the kind of guy that teammates like hanging out with because of his easy-going nature and because he was invested in how everyone was doing. Andrew was well respected in the office for bringing energy, and curiosity, and for being unafraid to challenge the status quo to improve things for the team and the client."
Lauren Breen, Senior Marketing Specialist - Behr Paint Company
"Andrew managed me for about 2 years while we were at Tillys. I take pride in being a self-starter and enjoy big responsibility. Andrew always nurtured those qualities. He always made sure I had the tools I needed to succeed, whether that meant a book, a camera or a budget. As a young professional, this was great to have in a manager. In turn, I learned a lot from Andrew during our time together. I have learned and been inspired by his confidence to tackle every and any project as well as his ability to create relationships with everybody he meets!"
Loren Mattia, Head of Marketing - Daylight
"I got to know Andrew very well while working on the same team at VaynerMedia. Social is a true passion for Andrew both inside and outside of work, and it shows. He brought a great, positive energy to our team and always had new and interesting ideas that helped foster innovation both with his clients and coworkers. It was a pleasure to learn from him!"
Matt Kovacs, President - Blaze PR
"Andrew is by far the best Social Media Manger I've been lucky to work with. He's amazing and extremely professional in every way possible. Under Andrew’s supervision the creative, artistic and fundamental approach brought the brand to life in the social media sphere and made our job easier pitching to media! His creativity, resourcefulness, and ability to see a project through really made our collaborations distinctive and successful."